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Daily Mobile Gaming News

A cleaner daily brief on mobile game launches, updates, and pre-registration moves worth watching.

Umamusume: Pretty Derby Hits $100M Mobile Revenue in First Year Overseas
News Mon, Jun 29, 2026

Umamusume: Pretty Derby Hits $100M Mobile Revenue in First Year Overseas

Umamusume: Pretty Derby has achieved a significant milestone, generating $105.7 million in gross player spending on mobile platforms within its first year outside Japan. This success was particularly bolstered by the Brand New Friends story update and the Kitasan Black Support Card gacha banner, which drove daily player spending to an impressive peak of $2.2 million globally on July 16, 2025. Originally launched in Japan in 2021, the game expanded to the global market on June 26, 2025, after already amassing billions in revenue domestically. In its first month overseas, Umamusume: Pretty Derby earned $20.2 million, with its second month proving to be the most lucrative at $22.5 million from both Google Play and the App Store. However, revenue saw a significant decline in the following months, dropping to $10.4 million and has struggled to reach seven-figure daily earnings since then. The United States has emerged as the primary market for international spending, contributing $74.3 million, or 70% of the total overseas revenue. Canada and Australia follow, with $5.7 million and nearly $4.3 million, respectively. Despite the substantial earnings from the U.S., it only accounts for 3% of the game's lifetime revenue when considering its performance in Japan. Daily spending figures were initially promising, with a peak of $256,000 on June 28, 2025, just days after launch. However, following the peak on July 16, spending has not surpassed $600,000 daily and has yet to hit $500,000 in 2026. The recent release of Umamusume: Pretty Derby - Beginning of a New Era in North American cinemas on February 27 did not result in a discernible spike in mobile spending. The closest surge occurred on March 12, coinciding with new in-game content that introduced a gacha banner featuring Kitasan Black and Matikanetannhauser, alongside a new career mode called Trackblazer and the story event Flying Run-Up. As the game celebrates its first overseas anniversary, it is currently collaborating with Sega’s StarHorse4, offering new stamps, songs, and an increased number of Daily Race Tickets. Following the international rollout, Cygames expressed initial concerns about the game's reception in Western markets, but reported positive feedback from various regions worldwide.

News Mon, Jun 29, 2026

Third-Party App Stores Face Mixed Success Post-Apple Changes

Starting in 2024, Apple has permitted third-party app stores for iPhones and iPads within the European Union, a move that has not yet sparked the anticipated influx of new revenue for developers. Setapp, which aimed to capitalize on this shift, shut down earlier this year, citing the complexities of Apple's EU business regulations. Meanwhile, Epic Games launched its own mobile store in August 2024, but it has also struggled to make a significant impact in the market. In contrast, indie storefronts like AltStore and Skich are thriving. AltStore cofounders Riley Testut and Shane Gill are expanding their reach after securing $6 million in funding from Pace Capital. They aim to introduce AltStore to more countries, while Skich reports impressive growth, exceeding 700,000 downloads and attracting over 100,000 new users monthly. Each store offers distinct approaches; AltStore focuses on 'cool indie apps,' whereas Skich is dedicated solely to games. Skich originated from CEO Sergey Budkovski’s desire to address the shortcomings of the App Store, particularly in game discovery. He argues that the App Store prioritizes popular or paid-for placements, failing to connect players with games they would genuinely enjoy. Budkovski states, "We built Skich to solve that problem." The self-publishing model of AltStore provides developers with the freedom to innovate without stringent oversight, allowing them to establish their own business models without incurring additional fees. Budkovski highlights a significant partnership with Xsolla, which will enhance Skich's developer payouts by managing payment operations starting in July. This collaboration aims to eliminate previous obstacles related to payment infrastructure for alternative app stores, offering a competitive commission rate of 15%, well below the industry standard of 30%. While neither Gill nor Budkovski disclosed specific revenue figures, they hinted at potential updates later this year. Budkovski emphasized the importance of tackling the discovery issue, noting that the growing number of games, fueled by AI advancements, complicates discoverability. Skich’s recommendation engine categorizes games into 280 genres, vastly exceeding the App Store's offerings. He claims that Skich users download five times more games monthly compared to their App Store counterparts, with around 50% going on to download additional titles from the same developer. Gills plans to expand AltStore into Brazil soon, anticipating rapid growth in that market. He views the potential for alternative marketplaces in the US as a significant opportunity for developers. With John Ternus stepping into the role of Apple CEO on September 1, Gill expressed hope for changes in the iOS ecosystem. He noted that if Ternus were to acknowledge the benefits of third-party stores, it could represent a pivotal shift, similar to Google's recent embrace of alternative platforms.

Control9 Emerges from Goddess of Victory: Nikke Developers with New RPG
News Mon, Jun 29, 2026

Control9 Emerges from Goddess of Victory: Nikke Developers with New RPG

The developers behind the successful mobile game Goddess of Victory: Nikke have formed a new studio called Control9, which is working on its first game, Miresi: Invisible Future. Co-CEOs Soon-gu Cho and Se-woong Kwon are leading the studio, with illustrator Hyung-sup Kim, known as Hyulla, also contributing to the project. Miresi: Invisible Future is a time travel RPG set to launch on both PC and mobile platforms. Publisher Smilegate has initiated pre-registrations for Miresi ahead of Anime Expo 2026, where attendees will have their first chance to experience the game in North America. Those who pre-register at the game’s booth in early July will receive special rewards. Control9 boasts a team of key developers who previously worked on both Goddess of Victory: Nikke and Seven Knights 2. Hyung-sup Kim, leading the art direction, has previous experience creating artwork for multiple games, including Goddess of Victory: Nikke. Players will follow a protagonist known as the Councillor, who teams up with various heroines to save a world on the brink of destruction. The combat system is designed to incorporate both real-time and turn-based mechanics, emphasizing character positioning as a strategic element. Initial feedback from players at events such as the Tokyo Game Show and the Anime x Game Festival indicated a high satisfaction rate with the game's 2D illustrations, with nearly 90% of attendees expressing satisfaction. However, 3D model quality received a lower approval rating of 70%. In response, the development team plans to revamp the 3D models, focusing on enhancements to the eyes and facial structures. While an official release date has not yet been announced, Smilegate is actively recruiting creators for its Partner Creator programme. This initiative targets creators with at least 100 followers or subscribers, offering benefits such as access to an exclusive Discord server and priority invitations to various events. Jae-young Han, Smilegate's head of business for Miresi, stated that participating in Anime Expo aims to connect with global players and facilitate better communication about the game. The studio plans to unveil more updates through various channels in the future.

Fortnite Welcomes Olivia Rodrigo to Icon Series with Mobile Karaoke
Launch Mon, Jun 29, 2026

Fortnite Welcomes Olivia Rodrigo to Icon Series with Mobile Karaoke

Fortnite has officially integrated Olivia Rodrigo into its Icon Series, launching a wave of new outfits, cosmetics, and an in-game NPC. This collaboration coincides with the debut of Fortnite Festival Karaoke on mobile platforms. Starting June 25th, players can enjoy two outfits inspired by the three-time Grammy winner, alongside a full set of cosmetics and three new jam tracks featuring her music. The Olivia Rodrigo-themed items will be accessible in the item shop until July 25th. This includes the SOUR Olivia Rodrigo Outfit, the Lover Girl Olivia Rodrigo Outfit, themed emotes such as good 4 u and maggots for brains, and exclusive back bling like Olivia's Butterfly Wings. Additionally, players can collect the Flammable Sticker Collection Back Bling. The mobile karaoke feature allows players to enter the festival main stage, select karaoke, and sing along to six Olivia Rodrigo tracks, receiving real-time scores during their performances. In the battle royale mode, players can locate an Olivia Rodrigo NPC on the island. Interacting with this character unlocks the free heart locket spray and loading screen. Rodrigo expressed her excitement about the partnership, stating, "I've always loved how Fortnite brings people together in a really specific way. It’s exciting to have my music brought into this world and to have players embrace different looks from my albums." This collaboration not only broadens Fortnite's music offerings but also aims to reach new audiences through interactive gameplay.

⚡ QUICK BITE Mon, Jun 29, 2026 taptap.io
Dream League Soccer 2026, developed by First Touch Games Ltd., introduces a host of exciting new features for soccer enthusiasts on Android and iOS devices. Players can now collect their dream teams from over 4,000 FIFPRO licensed players, competing against top clubs around the world. The game allows users to rise through eight divisions while enjoying full 3D motion-captured player animations and immersive in-game commentary. In this edition, players can sign top stars like Raphinha and Julián Alvarez to create their ideal squads. The game emphasizes team customization, allowing upgrades to stadiums with world-class facilities as players aim for the Legendary Division. The gameplay has seen significant improvements with enhanced animations and AI, aiming to deliver a more authentic football experience on mobile devices. Customization options extend beyond just teams; players can also personalize their managers with various hairstyles and outfits, further enriching the gaming experience. The upgraded graphics engine ensures that each player's journey looks better than ever. Dream League Live offers a competitive edge, allowing clubs to face off against the best worldwide while climbing the ranks on global leaderboards and participating in exclusive events for prizes. Key features include the ability to craft dream teams from a vast player pool, realistic 3D animations for actions on the field, and a new Clan system for teamwork and rewards. Additional gameplay elements such as recruiting agents and scouts, immersive match commentary, and customization options for team kits and logos enhance the overall experience. Regular seasons and events provide opportunities for players to earn rewards while competing against others globally. Dream League Soccer 2026 is free to play, with optional in-game purchases available. An internet connection is required to play, and the game includes third-party advertising. Original source ↗
Direct-to-Consumer Banks Hit $17 Billion, Google Adjusts Play Store Fees
News Sun, Jun 28, 2026

Direct-to-Consumer Banks Hit $17 Billion, Google Adjusts Play Store Fees

The latest episode of the Week in Mobile Games Podcast from PocketGamer.biz covers significant developments in the mobile gaming industry. Notably, a recent report from Appcharge reveals that direct-to-consumer platforms are generating $17 billion. In addition, Google is implementing new fees for its Play Store, which includes a controversial 20% platform tax that is not associated with Google Pay. The episode also highlights HoYoverse's upcoming title, Honkai: Nexus Anima, and discusses Scopely's launch of the Monopoly Go Chat app. Other topics include the newly released Traitors WhatsApp game and recent layoffs at Kabam, alongside anticipated job cuts at Microsoft. For those interested in staying updated on the latest trends and insights in mobile gaming, the podcast is available across various platforms, including YouTube and Spotify, with a catalog of previous episodes accessible on their podcast page.

Launch Fri, Jun 26, 2026

MIRESI: Invisible Future Reveals Gameplay Ahead of Anime Expo 2026 Demo

Smilegate has unveiled a new promotional video for MIRESI: Invisible Future during Anime Expo 2026, showcasing brief gameplay footage that fans have been eager to see. This video highlights the game’s presence at the expo while also recapping MIRESI's previous showings at notable events such as the Tokyo Game Show and Korea’s Animation X Game Festival. The North American demo debut of MIRESI is set to take place at Anime Expo 2026, where attendees will have access to exclusive merchandise, cosplay activities, and various booth events linked to the ongoing pre-registration campaign. Developed by Control9, a studio comprised of former developers from Goddess of Victory: NIKKE and Seven Knights 2, MIRESI: Invisible Future is currently being designed for both PC and mobile devices, though a specific release date has yet to be announced. The game’s narrative revolves around the character known as the “Councilor,” who embarks on a journey with companions like Ende, Tieria, and Itsuka, navigating a storyline centered on time travel and the disintegration of an era. Combat in the game blends real-time and turn-based mechanics, emphasizing character positioning and movement as crucial elements in battles. The new promotional video for MIRESI: Invisible Future is now available for viewing, offering fans a sneak peek into what to expect from this upcoming RPG.

Chinese Developers Challenge Apple Over App Store Fees
News Fri, Jun 26, 2026

Chinese Developers Challenge Apple Over App Store Fees

A coalition of 48 Chinese iOS developers has lodged an antitrust complaint against Apple, targeting the company's App Store commission rates and market dominance. The developers are urging China's State Administration for Market Regulation to investigate Apple, claiming the tech giant has not fulfilled its promise to offer the lowest commission rates in the Chinese market. Despite Apple's recent reduction of standard App Store commissions in China from 30% to 25%, the developers argue that these rates remain excessive and limit their distribution and payment options. The complaint, delivered via an open letter, highlights ongoing frustrations with Apple’s practices, alleging that local creators continue to bear high costs. This latest complaint follows a history of legal challenges against Apple in China, including a 2017 case regarding app removals and the 30% commission on in-app transactions. A separate lawsuit initiated by a Chinese consumer in 2021 concerning App Store fees was dismissed by a Shanghai court in 2024. Apple has faced similar scrutiny in other markets as well. The recent complaint arrives on the heels of the company's decision to lower App Store commissions in Brazil and to support alternative app marketplaces. While Apple has made adjustments in China, such as reducing subscription renewal fees and rates for eligible developers under its Small Business and Mini Apps Partner programmes from 15% to 12%, the developers contend that these changes do not go far enough. They are advocating for the allowance of alternative app marketplaces and payment methods that could potentially lower commissions to as little as 5%.

⚡ QUICK BITE Fri, Jun 26, 2026 taptap.io
Erabit Studios has released an update for 20 Minutes Till Dawn, bringing the game to version 8.0 on both Android and iOS. This roguelike shoot'em up challenges players to fend off waves of Lovecraftian monsters while surviving the night. The game allows for unique builds with a variety of upgrades, enabling players to customize their gameplay experience. For instance, you can opt to be a fire wizard, igniting monsters with shotgun blasts, or a nimble ninja wielding magic knives against vampire foes. The latest version includes over 80 different upgrades, a wide cast of characters, and various weapons, runes, and maps to enhance gameplay. Each session lasts around 10-20 minutes, catering to those with busy schedules. The Rune System is also a key feature, providing players with additional strength as they progress through the game. Players can connect with the developers through Discord, Facebook, or Twitter, and share their experiences or feedback. Original source ↗
News Thu, Jun 25, 2026

Sensor Tower Report Reveals Ad Monetization Trends in Mobile Gaming

Sensor Tower's latest report, "Gaming Deep Dive: Ad Monetization," analyzes advertising trends, network demand, and hybrid monetization strategies across 19 global markets. The findings highlight that mobile ad monetization has cemented itself as a primary business model in the gaming industry, with ad-supported games leading in downloads. This shift redefines ad strategy from a secondary monetization feature to a core framework for player discovery and engagement. The report underscores the concentration of mobile ad revenue within specific genres, networks, and product strategies. Puzzle games are identified as the main drivers of the ad economy, and the choice of ad network significantly impacts a genre's access to its target audience. For hybrid-casual titles, determining whether to prioritize ads or in-app purchases (IAP) is a crucial business decision that influences potential revenue. Currently, the ad monetization ecosystem is valued at over $12 billion, and success within it relies on an intricate alignment of game design, regional targeting, and overall strategy. The report emphasizes that ad-monetized games continue to dominate the download funnel, despite a slight decline from historical peaks. This durability showcases that ad-supported titles maintain their stronghold even as IAP growth slows and the competitive landscape evolves with new puzzle and hybrid-casual mechanics. In terms of download volumes, games that integrate ad mechanics into their gameplay loop and progression systems from the outset perform best. Puzzle games alone account for over half of all ad revenue generated by the largest ad networks, with other genres like arcade, simulation, and tabletop making up the remainder. This trend persists regardless of whether a network specializes in high-frequency interstitials and rewarded video ads or caters to a broader audience. The hybrid-casual segment has bifurcated into ads-first and IAP-first models. Ads-first titles primarily generate revenue from advertising, providing a consistent monetization baseline, whereas IAP-first titles operate full purchase economies alongside ads, often resulting in higher total earnings. This distinction illustrates a performance gap, where IAP-driven titles generally earn more than their ad-centric counterparts. Publishers must decide early on their preferred growth engine, whether it be fostering high-value player purchases or focusing on impression volume. Overall, ad monetization has evolved into a critical component of mobile gaming, influencing player discovery and the scalability of hybrid-casual titles. To explore the complete breakdown by market, network, genre, and title, download the full "Gaming Deep Dive: Ad Monetization" report from Sensor Tower.